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We’ve had a lot to celebrate at Guinness World Records HQ lately!

Not only has our 2024 book recently hit shelves, but we’ve also surpassed 10 million subscribers on our YouTube channel – and it’s all down to our amazing record holders.

While we have some pretty great video editors who put together the clips you’ll find on our channel, none of it would be possible without each and every one of the wonderfully unique record holders who allow us to tell their stories.

Covering everything from those fundamental human body records to impressive physical feats, awe-inspiring collections, animals who can do amazing tricks and speed eaters demolishing dishes in record time, you’ll struggle to find another channel as eclectic as ours.

As we mark the milestone by proudly displaying our diamond play button in the office, we want to say a huge thank you to all of our incredible record holders.

Dan Thorne, GWR’s Head of Social Media, said: “We're thrilled to reach this milestone. A huge thank you to all of our subscribers and to all our amazing record holders who make us what we are. I'd also like to say a special thank you to everyone at Guinness World Records who has contributed to the channel content over the last decade, from our records team, the book team, our talented editors, to our digital team past and present.

“Our one million celebration video from 2016 feels like a long time ago now and we've certainly seen YouTube Shorts change the way that our fans consume fast-moving record attempt videos in recent times. There seems to be a bit of an appetite for bite-sized chunks of record breaking!”

Our YouTube journey began in November 2006, back when the Nintendo Wii was the latest console on the market, Daniel Craig was starring as James Bond for the first time in Casino Royale and George W. Bush was President of the United States.

The first ever video we posted was a collection of highlights from that year’s Guinness World Records Day and since then, we’ve created and shared over 1,800 videos.

Our most popular video ever is the largest human mattress dominoes by Aaron’s Inc (USA) in 2016, which has been viewed a whopping 111 million times.

1,200 people were toppled over, and we can all agree it looks like they had a lot of fun doing it.

The record has been broken twice since then: later in 2016 by Stylution Int’l Corp., and Ayd Group (both China) with 2,016, and in 2019 by current record holders Globo Comunicação e Participações S.A. and Ortobom (both Brazil) with 2,019 people.

Coming in second place with 56 million views is a video about Gary Turner (UK), who holds the record for stretchiest skin.

Gary, who has a rare medical condition called Ehlers-Danlos Syndrome, a disorder of the connective tissues affecting the skin, ligaments and internal organs, has held the record since 1998.

He is able to stretch the skin on his stomach to a distended length of 15.8 cm (6.25 in).

Among our other most popular videos are an attempt at the longest time in the abdominal plank position, a profile on Zion Clark (USA), AKA the fastest man on two hands, the longest bicycle, Que Jianyu (China) setting the record for fastest time to solve three rotating puzzle cubes whilst juggling and the cat with the loudest purr

When it comes to YouTube Shorts, our most popular video to date shows Leah Shutkever (UK) setting the fastest time to eat a burrito with 71 million views.

You’ve also enjoyed people crushing drinks cans while holding an egg, limbo skating, and clips of Jyoti Amge (India), the world’s shortest woman and Sultan Kosen (Türkiye), the tallest man.

See, we told you our content was eclectic!

Thank you for every view, like and comment – and the journey to 100 million subscribers and the red diamond play button begins!

Want more? Follow us on Google News and across our social media channels to stay up-to-date with all things Guinness World Records! You can find us on Facebook, Twitter/X, Instagram, ThreadsTikTok, LinkedIn, and Snapchat Discover.

Don't forget to check out our videos on YouTube and become part of our group chat by following the Guinness World Records WhatsApp channel.

Still not had enough? Click here to buy our latest book, filled to the brim with stories about our amazing record breakers.