When you open up your guidelines you will see a legal notice. This is very important information that must be read and understood fully before you choose to proceed with your record attempt. See an extract below.
This document acts as a guide to the specific considerations and undertakings for your potential record attempt and is to be used in conjunction with the Guide to Your Evidence, which outlines the evidence we require to verify the success of your record attempt.These guidelines should be read and understood by all concerned with the record attempt prior to the attempt – this includes every participant, organiser and witness.
These guidelines are specific to your record attempt and must be followed. Should any part of these guidelines be contravened, your record attempt will be disqualified, without any right of appeal.
Additionally, these guidelines in no way provide any kind of safety advice and cannot be construed as providing any comfort that the record attempt is free from risk.
Guinness World Records accepts no responsibility for the safety of participants or bystanders in any record attempt. It is your sole responsibility to ensure that (a) all necessary safety precautions are in place and that all equipment used is suitable and thoroughly checked prior to the record attempt taking place and (b) you are in compliance with all applicable health and safety laws and regulations.
If you are organising a record attempt in association with an alcoholic brand you must seek explicit written permission in advance from GWR, otherwise your record may not be approved. Please send your requests to GWR using the Correspondence section in your online application.
If you are organising an online record attempt which may involve the consumption of alcohol, the following additional requirements must be met:
- The platform where the record attempt is to take place must include a responsible drinking message.
- Age restriction, targeting or affirmation technologies should be used, where available, to restrict access to users of legal purchase age or over.
- The record attempt must not be advertised in a manner which appeals to minors, encourages irresponsible drinking or offensive behaviour, or challenges participants to consume an alcoholic beverage.
The above guidance does not constitute legal advice and does not extinguish or dilute your contractual obligations to GWR.
If upon reviewing your evidence it becomes clear that any one of the above measures has not been adhered to, GWR reserves the right to disqualify the record attempt.
Finally, the provision of these guidelines in no way constitutes GWR’s consent for you to undertake a record attempt. Any record attempt will only be considered to be authorised by us where you have signed our standard agreement in relation to record attempts.