In the run up to the end-of-season showpiece, Guinness World Records joined forces with the NFL Network to oversee a number of record attempts in San Francisco as part of the festivities.
Players taking part in the record bids were Pittsburgh Steelers wide receiver Antonio Brown, Washington Redskins quarterback Kirk Cousins, Indianapolis Colts punter Pat McAfee, plus former United States Army Green Beret Nate Boyer.
Getting his name in the history books first was Antonio Brown, who set a new record for Most one-handed American football catches in one minute. (Watch video here)
Brown caught an incredible 40 one-handed passes in one minute from Kirk Cousins, (pictured above), to smash the previous record of 33 set by New York Giants wide receiver Odell Beckham last year when he teamed up with New Orleans Saints quarterback Drew Brees.
Not to be outdone, Pat McAfee also got a record of his own, taking the title for Farthest blindfolded American football field goal after successfully kicking from a distance of 40 yards while unsighted. (Watch full video here)
Finally, Nate Boyer earned himself a world record for the Farthest long snap of an American football - setting a new benchmark from a distance of 30 yards. (Watch video here).
Guinness World Records representative Alex Angert was on-site to adjudicate the attempts. Speaking after witnessing three new world records, Alex said: "These are players with quite the impressive resumes with all sorts of awards and they can all now add Guinness World Records title holders to their list of accomplishments".
"Each player came determined to etch their names into the record books and they treated these record attempts with the same attitude that they bring each week during the season."
Asked how it felt to have beaten Odell Beckham Jr's record, Antonio Brown said: : "There’s nothing like it - to have a unique situation to be in the Guinness World Records book.
"Knowing that you’re the only one to have achieved something unique. It’s really special."
Pat Mcafee was equally delighted with his place in the record books:" “In 1987 on May 2, I was born"
"I came out of my mother and I think on May 3 1987 I was a little baby Pat and I looked in the mirror and said “I want to be in the Guinness World Records book and today I can proudly say that I’m in there"
"This is an incredible honor and this is something I’ll remember forever for sure - I can see my name in the book amongst the greats.”