Most milk sold on a single online platform in 24 hours
Who
Tmall
What
10,124,263 litre(s)
Where
China Mainland ()
When

The most milk sold on a single online platform in 24 hours is 10,124,263 litres (2,227,026 UK gal; 2,674,547 US gal) and was achieved by Tmall (China) during their Single's Day sales on 11 November 2015.

This was one of 9 records set during Single's Day on Alibaba's online retail platforms and broke the previous record by almost 10 times.