Highest advertising rates for a TV show

Highest advertising rates for a TV show (current) Putting aside specials and one-off sporting events, the costliest television series in terms of advertising slots is currently American Idol (Fox, USA), during which a 30-second ad will cost you $623,000 (£413,000), earning the show $7 million (£4.6 million) every 30 minutes. The all-time record for a TV series is held by the hour-long final episode of Friends (NBC, USA), which cost advertisers $2 million (£ 1.1 million) per 30 seconds on 6 May 2004; by comparison, estimates for the 2010 Super Bowl rates are topping out at $5 million per 30 seconds.