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First American presidential candidate to use in-game campaign advertising

First American presidential candidate to use in-game campaign advertising
Who
Barack Obama (USA)
What
First
When
01 January 0001
Having run a billboard campaign in Burnout Paradise from 6 October to 3 November 2008, Barack Obama became the first candidate to use in-game advertising during a presidential campaign. The adverts that appeared in the game referenced Obama’s own website, voteforchange.com. Featured in Guinness World Records Gamer''s Edition 2010