- Who
- Friends
- What
- 2000000 UK pound(s) sterling
- Where
- United States ()
- When
The highest advertising rate for a TV series was an average of $2 million (£; 1.1 million) per 30 seconds during the hour-long final episode of <em>Friends</em> (NBC, USA), which aired in the USA on 6 May 2004.
