Most users to visit a virtual beer tasting
- Who
- Royal Unibrew A/S, Tivoli, Craft Makers Collective, Anarkist
- What
- 16,843 total number
- Where
- Denmark (Copenhagen)
- When
- 08 May 2021
The most users to visit a virtual beer tasting is 16,843 participants achieved by Royal Unibrew A/S, Craft Makers Collective, Tivoli and Anarkist (all Denmark) at Tivoli Gardens, Denmark on 8 May 2021
The attempt took place live on TV2 in Denmark. The 4-hour segment included tastings and expert panels with occasional live music performances for guests. Hosts asked the participants questions about the beers via polls throughout the show, including 'battle of beers' with breweries going head to head for approval.