Largest mass skin care sets/kits brand - retail RSP, current
- This record is for the largest mass skin care sets/kits brand in terms of revenue generated by the retail RSP sale of mass skin care sets/kits within the latest available annual data.
- This record is based on the revenue generated by the retail RSP sale of mass skin care sets/kits within the latest available annual data.
- For the purpose of this record, skin care sets/kits are defined as multiple skin care items of the same brand line packaged together in a set and priced at an advantageous price compared to purchasing the items separately. Includes traditional gift sets, multi-step skin care regimens, skin care starter kits (including acne treatment regimen sets/kits) and skin care travel kits (sold through retail outlets). Also includes sets, which comprise of products from multiple categories (e.g. makeup and skin care), as long as the primary product is skin care. Men’s, women’s and unisex versions are included. Excludes: GWP (Gift With Purchase) – consumer does not pay for this (e.g. free product when you purchase a set or a free sample kit).
- This record includes mass market skin care sets/kits only. Mass market is defined as all products not falling under the 'premium' designation.