- Who
- Tmall
- What
- 11,075,071 total number
- Where
- China (Hangzhou, Zhejiang, China Mainland)
- When
The most mooncakes sold on a single online platform in 24 hours is 11,075,071 mooncakes and was achieved by Tmall (China), on 13 September 2018.
Tmall attempted this record is to celebrate Mid Autumn Day festival, which in 2018 took place on 24 September.