Most cereal boxes toppled in a domino fashion
- Who
- Kellogg de Colombia S.A.
- What
- 20,367 total number
- Where
- Colombia (Bogotá)
- When
- 19 March 2026
The most cereal boxes toppled in a domino fashion is 20,367, achieved by Kellogg de Colombia S.A. (Colombia), in Bogotá, Colombia, on 19 March 2026.
This record extended beyond the moment of achievement by delivering a meaningful social contribution. All cereal boxes used in the attempt — representing approximately 130,000 servings of food — were donated to the Banco de Alimentos de Bogotá, supporting communities facing food insecurity.
Food banks play a key role in redistributing food to vulnerable populations, and initiatives like this help bridge the gap between large-scale activations and real-world impact. The attempt demonstrated how a record-breaking moment can be leveraged to generate both visibility and tangible benefits for society.
Additionally, the narrative behind the attempt — centered on change and renewal — resonated strongly with audiences, reinforcing the idea that collective action can transform simple elements into something impactful and memorable.