Most pledges received for a reading campaign
Who
Read for Good, Read for Sweet Dreams organized by CCTV Business Channel, China Literature, Tencent Foundation
What
538,278 total number
Where
China (Beijing)
When

The most pledges received for a reading campaign is 538,278 and was achieved by Read for Good, Read for Sweet Dreams organised by CCTV Business Channel, China Literature and Tencent Foundation (all China) in Beijing, China, on 30 May 2021.


The campaign lasted from 22 April to 7 May 2021. All participants took part in the campaign on the WeChat mini-program named "Read for Good, Read for Sweet Dreams".