Most money pledged for a Kickstarter publishing project
- Who
- Planet Money
- What
- 590,807 US dollar(s)
- Where
- Not Applicable
- When
- 14 May 2013
"Planet Money T-shirt" by Planet Money (USA) is an innovative project designed to take the consumer on a garment's journey. Each T-shirt made comes with a barcode that when scanned will take the buyer to a webpage with photos of the people who made it – from the cotton growers to the clothes factory workers. The project was successfully funded on 14 May 2013, with total received pledges of $590,807 (£385,076), far surpassing its $50,000 (£32,500) goal.