Six of Saudi Arabia’s biggest online YouTube creators have come together to smash the record for most viewers for an Iftar YouTube live stream.
With over 45M+ subscribers combined invited, the livestream began on 19 May 2020 Iftar time (sunset time), breaking the world record with 183,544 concurrent viewers.
The livestream began at 7pm GST, on the family blogger Mohamed Moshaya’s YouTube channel, and lasted for an hour.
This ingenious initiative not only helped maintaining social distancing norms in the Kingdom, but also encouraged the communal spirit of Ramadan.
Mohamed Moshaya is a Saudi YouTube creator who boasts over 16.8 million subscribers.
Despite the coronavirus pandemic disturbing Ramadan traditions, Moshaya still wanted to celebrate with friends.
"Ramadan is usually a time where friends and family gather in mosques and homes to break the fast and pray together."
"However, with this global pandemic, Ramadan this year feels very different... I decided to enlist a couple of my friends in the YouTube community to come together and turn this moment of isolation into celebration," Moshaya explained.
"The livestream was truly amazing and it was moving to see so many in our communities participate. It was such a proud moment when Guinness World Records said we set a new title with over 180,000 concurrent viewers,” he continued.
Head of YouTube Partnerships in MENA, Diana Baddar, said of the attempt: “We are delighted to collaborate with the Arab world's most loved creators to live stream the virtual Iftar. I am proud to see them come together to create this memorable experience on YouTube that shows the platform's power in bringing people together during this difficult time.”
“We extend our sincere congratulations to YouTube’s creators community in Saudi Arabia on their achievement. It is now important, perhaps during these difficult times more than ever, to connect with communities digitally. By hosting a record attempt online, the participating YouTubers opened up a world of possibilities to connect and break their fast with fans all over the globe while remaining safe at home” - Shaddy Gaad, Senior Marketing Manager, Guinness World Records
GWR recently introduced a wide variety of online record titles that can be attempted across a broad range of digital platforms including popular social media sites, video conferencing apps and bespoke systems.
This allows brands and individuals to organize record-breaking campaigns through live streaming, online pledges, virtual hangouts, video relays and much more.
GWR are now verifying attempts globally through remote adjudications, where an official adjudicator can present certificates via live video link or prerecorded video.
Danny Hickson, the official adjudicator that adjudicated this attempt, said: "The collaboration between the creators to use YouTube as a platform to come together resulted in a well-deserved world record title. Congratulations, You are Officially Amazing™."