A couple of weeks ago the Northern California Toyota Dealers Association celebrated the launch of its new Prius model by organising the Largest parade of hybrid cars, consisting of 332 vehicles driven by local Prius owners.
The successful attempt took place on the grounds of a former US Naval base in Alameda, California – against a stunning backdrop of the San Francisco skyline – and was confirmed on site by Guinness World Records adjudicator Jimmy Coggins.
The event featured a parade of Prius’, food trucks and music and it took place around Earth Week to help promote the environmentally friendly vehicle.
Following the Guinness World Records guidelines, the parade travelled over two miles, with only a small distance in between each car.
Pete Carey, Vice President and General Manager for Toyota Motor Sales said: “The Bay Area is home to hundreds of thousands of proud Prius owners, and we wanted to pay homage to the Prius this Earth Day".
"We wanted to celebrate this revolutionary vehicle and the folks behind the wheel who’ve always been our early-adopters, thinking bigger about their carbon footprint and environmental impact.”
The record was previously held by Smart Motors in Madison, Wisconsin and it stood at 208 vehicles.