Huis Ten Bosch, a theme park in Nagasaki, Japan, is built around the concept of “providing joy and inspiration for the people of the world”. In 2015, to bring visitors together, they decided to attempt the GUINNESS WORLD RECORDS title of the <i><b>Largest gathering of people dressed as Wally/Waldo</b></i>. Although the journey to the record title took three years, the inspirational goal was finally achieved in 2017.
Due to the overwhelming response of this record attempt each year, Huis Ten Bosch hoped their next attempt would be third time lucky.
Guinness World Records suggested the third year of the challenge could be enhanced by simultaneously running an in-a-minute record-breaking format. Three Guinness World Record challenges were attempted, with the aim to increase footfall and entertain the visitors waiting to participate in the Wally attempt. A new record, the Fastest 10 metres heel to toe walk wearing clogs , was proposed to match the Dutch theme of Huis Ten Bosch. As a result, an additional Guinness World Records title was achieved that day, making the day even more memorable.
Due to this campaign, approximately 770 more participants gathered than the previous year, with 4,626 people certified.
"We were able to feel a sense of unity among customers and staff to achieve the Guinness World Records title. I think the customers enjoyed the feeling of excitement from not knowing the outcome. I had a once in a lifetime experience thanks to the Guinness World Records event.”