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Yamaha Club Day launches ‘Revs Your Heart’ campaign with Guinness World Records™ triple title smash

By Guinness World Records
Published

Thousands of motorcycle enthusiasts descended upon the SM Mall of Asia Concert Ground in Pasay, Philippines last week to mark the fourth annual gathering of the region’s Yamaha owners club in record-breaking style.

The Yamaha Club Day event saw the launch of the company’s latest slogan, ‘Revs Your Heart’ which was celebrated with the powerful sound of 1,446 engines revving together. This combined roar set a new Guinness World Record™ title for most engines started simultaneously, one of three world record claimed by the club during the day’s festivities.

An impressive 1,425 horns sounding in unison signalled what was to be another world record, this time for most motorcycle horns sounded simultaneously.

The day’s most visually impressive record attempt by Yamaha Motor Philippines club came in the form of a moving cavalcade, with a bid for the largest parade of Yamaha motorcycles title.

Official Guinness World Records guidelines for the record specify that all vehicles must be moving, with a minimum parade distance of 3.2km required. With a target of 206 participating bikes to beat – a benchmark set in Italy at Yamaha Fest in 2003, a stunning display saw 1,208 Yamaha bikes created a stir amongst spectators along with a new piece of record-breaking history..

This year’s hugely successful Yamaha Club Day was organised by Ad Staunch Communication Network inc and sponsored by Dickies, Monster, BH&R the Bellevue, American Home Appliances, Philstar Ngayon, Sprinto, MotoActive and Shell.

The passion of crowds who had come together through their shared love of motorbikes, united in record-challenging spirit, caught the imagination of the petrol-headed press and online media with coverage in ABS CNN News, The Manila Times and Gulf Times.

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