Loblaw Companies Limited cooked a naan weighing 32 kg (70 lb 8.64 oz) and measuring 4.96 m (16 ft 3.24 in) in length and 1.26 m (4 ft 1.56 in width.
Welcome to the home of record-breaking brands and businesses!
"The key to this campaign was the simplicity of the idea. People just understood from the one-line pitch, ‘Do you want to help us achieve a GUINNESS WORLD RECORDS™ title?’, it was an activity which people simply couldn’t wait to be involved with."
- Senior Publicity Manager, MacMillan Children's Books
We work with leading global brands and businesses to create bespoke record-breaking campaigns that engage your audience through unforgettable moments of sheer amazement and wonder, delivering bottom-line results.
- Brand awareness
- Sponsorship activation
- Product & Service launch
- Good cause awareness
- Team-building & Employee engagement
Read our latest client news or get in touch with our team today.
A couple of weeks ago the Northern California Toyota Dealers Association celebrated the launch of its new Prius model by organising the largest parade of hybrid cars.
The Canadian-owned drinks manufacturer recently celebrated its 17th anniversary in Los Angeles, California by breaking the record for the most candles on a cake.
Two years ago, Wealth Solutions bought Cognac Gautier 1762, and the 252 years old alcohol was announced as a Guinness World Records title holder at an event in Warsaw last month.
American fashion retailer Hollister joined forced with NPO SeriousFun Children’s Network to break the record for the most people making s’mores simultaneously.
Last weekend in the US, VEX Worlds broke the record for the largest robot competition after a total of 1,075 teams from 30 different nations participated.