With our Record Challenge Fair/Roadshow you can create engaging live events built where everyone gets a first-hand experience of record-breaking. Our events have been employed as a live activation of a marketing strategy, as stand-alone brand experiences and as a unique way to put a product in the hands of a specific target audience.
The Record Challenge Fair/Roadshow has been proven to increase footfall, deliver genuine consumer engagement and create entertaining events where your visitors can claim their place in the history books.
Every Record Challenge Fair/Roadshow is customised to the goals of your organisation or client and designed to engage the broadest demographic. The Guinness World Records team will craft a menu of record-challenges based on your brief, business need and target audience.
With our Record Challenge Fair/Roadshow, multiple 'Challenge Stations' ensure everyone can try their hand at record-breaking. These are combined with stage-based record adjudications at which Guinness World Records judges and hosts to provide entertaining live shows and where anyone could leave as a record-holder.
Talk to our team now to find out how a Guinness World Records Record Challenge Fair/Roadshow can be the perfect partner for your experiential marketing campaign.